Feeble Wigan feeling a Siberian chill | Rob Bagchi

The paltry crowd that watched Wigan v Hull told us a lot about the FA Cup, but also about football in Wigan

Dave Whelan, the Wigan Athletic chairman, does not look like the kind of man who would want our sympathy. In fact I doubt the former Blackburn Rovers full-back turned multimillionaire entrepreneur, who comes across as part bombastic Bradley Hardacre, part hardboiled NYPD precinct captain with a bottle of vivid pink stomach calmer permanently at hand, will let the attendance for the Cup match against Hull City at the stadium that bears his initials spoil his annual Barbados sojourn. But a crowd of 5,335 for an all‑Premier League third-round tie, even if Lancashire was positively Siberian for the day, is nothing short of feeble.

Condemning Wigan feels like stamping on Bambi in hob-nailed boots. And their supporters would argue that other top-flight clubs – Aston Villa, Sunderland, Stoke City and Bolton Wanderers – all saw five-figure drops from their average gates on Saturday. This may well reflect the contemptuous and lily-livered approach to the competition from managers who bang on about the league being their bread and butter and being unable to afford the luxury of a Cup-run distraction. But surely a distraction is a good thing – the poor man’s version of sunning themselves in the Caribbean, away from the everyday struggle to survive? The Cup should matter to middle-of-the-road sides as well as those on skid row precisely because it does not matter and offers a rare chance to play without a millstone around their necks.

It may be naive to say supporters should not be seduced by chief executive-speak and repeat the mantra that all that counts is staying in the Premier League. It matters financially and in some ways it works if all you want to do is see better teams playing at your home ground every other week and accept a blue-moon victory over wealthier opposition as the height of your hopes. But what does it do to the soul? If you got your job at 18 and said your only ambition was to stay in that same position until you retired, people would say you were crazy. Not cautious, not sheepish, nor unpretentious but servile, chicken-hearted and demonstrably barmy. The first weekend in January every year offers the chance to these clubs to put their weaselly fears to one side, just for one day. It is not pragmatism that makes them pass up the opportunity but cynicism and cowardice.

The phenomenon does not necessarily apply to Wigan this year. After all they comfortably beat Hull’s second string, albeit with six line-up changes of their own. Such a huge fall in their regular attendance, however, suggests either that the £15 admission price was too steep for a dismayed fanbase after a 5-0 thrashing at Old Trafford and that the true size of hardcore Latics is negligible, or that Whelan rebuilt his home town club on barren soil with no real history, culture or constituency to fall back on.

Despite the television money and largesse of a benefactor that allows clubs to maintain Premier League status, do not let anyone tell you that the size of a crowd does not matter. Other clubs have had atrocious turn-outs before – the Wimbledon v Everton match at Selhurst Park on a January Tuesday in 1993 drew 3,039 through the turnstiles but they had the bona fide excuses of being exiled from Plough Lane and, well, being Wimbledon. In May 1966 Arsenal played Leeds on a Thursday at Highbury and were watched by 4,554 people. The ludicrous scheduling did not help but many also stayed away in protest at Billy Wright’s woeful management of the London club. So eerie was the experience, Frank McLintock says, that the sound of the traffic on Holloway Road was louder than the fans. Wright was sacked within the week.

Of course, crowds were the economic lifeblood of a club back then but they remain what separates the European elite and sides that have reasonable aspirations to join them from those with no prospects whatsoever. They also provide a reliable gauge of a club’s vibrancy and illuminate in cases like Wigan’s when we are dealing with a chimera. Chelsea and Manchester City are pilloried for being boosted by the opulent spending of their owners but critics who vilify those clubs prefer to see Wigan as a romantic small-town story when, in truth, it’s just the same only on a smaller scale.

Ultimately, perhaps, the real lesson of the weekend is not that the FA Cup is dead but that the town of Wigan, a rugby league stronghold, will never be alive for football. In Field of Dreams, Shoeless Joe Jackson famously persuades the Iowan farmer to carve out a baseball diamond in his cornfield with the words “build it and he will come”. He wouldn’t have bothered if he had been a Wiganer.

FA CupWigan AthleticHull CityRob Bagchiguardian.co.uk

Believe it or not, I’m still enjoying the job, says Hull’s manager Phil Brown

Hull City’s beleaguered manager is managing to keep his wits about him as he strives to defy the critics

The mood is surprisingly jovial given that Phil Brown must be acutely aware his scent has reached the pack of bloodhounds otherwise known as Fleet Street. Brown has always been good company, full of banter and levity. But there are definite glimpses of hurt, too – understandable considering the way his stock has fallen since those heady days when Hull City were threatening to become the story of the 2008–09 season and their manager was being talked about as one of the smarter guys in the business.

The change has been swift and brutal and when Hull had their weekly press conference on Thursday it was revealing that, after all the little one-liners and bonhomie, their manager ended it by asking whether he was going to be “stitched up”. He was smiling at the time, but there was still the sense of a man under pressure. He did not recognise the Daily Telegraph correspondent and, at one point, peered at him inquisitively. “I bet you’re not a big fan of Phil Brown, are you?” he asked.

Afterwards, he led the way to his office, a room dominated by a huge oak table and various portraits of the Humber bridge. On Wednesday, Brown had taken his players on a walk across it to get some “clarity”.

“It is easier to talk when you are walking than when you are jogging,” he said. Halfway across he gave them a team talk, but his most important words were reserved for a woman who was threatening to jump. “She was considering her future, shall we say,” Brown says. “But we saved this girl. Sweet talk, you can say. In the end she tootled off back to wherever she had come from. I think she saw us and realised, ‘OK, at least it’s not that bad.’”

So he has not lost his sense of black comedy, even if Brown could be forgiven for feeling the strain going into today’s game at home to a Wigan Athletic side fresh from beating Chelsea 3-1. Hull are second bottom, with four points from seven games and a goal difference of minus 13. In the corresponding fixture last season they lost 5‑0. “We need brave players,” Brown says. “It’s not a time for fear, it’s a time for bravery. It’s a time for people stepping up to the plate. We need players who can stand up and take the challenge.” Later, though, he admits to feeling let down and “surprised” by the attitude of his senior players, or at least “certain ones”, and has even taken the step of removing the dartboard from the players’ lounge.

So, there is a tough question to be asked: does it feel like his 2½ years as manager is in danger of being brought to an end? “No, it doesn’t, strangely enough,” he replies, very matter-of-factly. “As far as I’m concerned, until I am told differently, no, I am not fighting for my job. And I’m still enjoying it, believe it or not.”

Hull lost at Liverpool 6-1 last Saturday and, before that, 4-0 at home to Everton in the Carling Cup. Elements of the crowd have started to turn on the manager, but he is defiant. The dissenting voices, he says, come from people who have started supporting the club since he got them into the Premier League.

“It’s very interesting. When you think about the fans who are doing it, I can understand it to a certain extent because two and a half years ago they probably weren’t sitting in the stadium,” he says. “They probably don’t know the history of Hull and they have probably supported the club only for the last couple of years. In which case, they only know success and Premier League football.”

Some people, in other words, have short memories. “I remember that, when I first came to the club [as a coach], Phil Parkinson got the sack after two games, one at Colchester when we were beaten 5‑1 and one against Southampton when we lost 4‑2. I took the job thinking, “How far can I take the club in a short space of time?’ Well, the answer is there for everyone to see. At the time, we had an average crowd of 13,000 and 10,000 season-ticket holders. It’s now 25,000 and 21,000 respectively. So maybe they [the supporters] are not prepared to give me time because all they have known is success.”

The decline is frequently traced back to the 5‑1 thrashing at Manchester City on Boxing Day last year, when Brown remonstrated with his players on the pitch at half-time. Did he lose their respect? “It bores me getting asked about that now. It is boring. Listen, it was done for a reason. If I had lost the changing room I would have understood that. But I didn’t.”

Plus, he still feels he has the backing of most supporters. Brown considers himself an ambassador for Hull, regularly speaking up on behalf of a city that has some of the highest levels of deprivation in the country. He makes a point of having a pint with the locals. Or taking his players to Mrs B’s, his favourite cafe.

He also talks of walking his players from the KC Stadium back to Boothferry Park to see the wreckage of their old ground. “The whole club was being closed down. There are people who still work for the club who can tell you what it was like. I wanted to give them [the players] an insight into the history of the club. There’s an understanding required when you pull on a Hull City shirt, you see. You’re not just playing for your living, you are playing for a club that is close to a lot of people’s hearts, mine included. The players need to realise that.”

And the idea to walk the Humber bridge? “The bridge was built with modern-day engineering and based on the fact that when an ill wind blows the bridge becomes stronger. The weight of the wind comes down and makes it sturdier.” There is an analogy with the club, he told his players. “But I can also see others saying, ‘What a load of shite that is.’”

The public perception of Brown has changed over the past year or so. At one point he was seen on television more than his namesake, Gordon. Since then he has been held up for mockery in some quarters. “I can’t control it. People say I should become less high-profile, but what you see is what you get with me.” Does it hurt? “No, it’s just the nature of the game.” Even though several of the papers now tipping him for the sack were touting him as a future England coach last season? “No,” he says with another flash of that smile, “that was just me saying that.”

His team have won only two of their last 29 league games and not scored two in a match since January. Nonetheless, he is encouraged by his strong relationship with the chairman Paul Duffen, in what he feels is an increasingly impatient industry. “Hats off to any manager these days who stays in a job longer than three years. Sir Alex Ferguson had an awful lot of problems in his first three years but he has been at Manchester United 23 years now, so maybe you have to go through these hard times to get to 10 or 11 years at one club. What I do know is there is still plenty to achieve at Hull. We just have to get through this sticky patch.”

And if not? He does not want to contemplate that, but a bad October would almost certainly mean having to remove those pictures from his office walls, as well as the signed Diego Maradona shirt behind his desk. “I got that in an auction,” he explains. He is laughing again. Maradona, he says, got one of his in return. “I think he wipes his arse with it.”

Hull CityPremier LeagueDaniel Taylorguardian.co.uk